User Acquisition Manager A user acquisition manager drives users to a video game in the most effective way possible. User acquisition is thought of as a quantitative discipline, and to some extent it is — analytics forms the basis of any developer’s user acquisition effort. Mobile marketing managers should have an analytical disposition and be comfortable in an environment in which most of their work will revolve around optimising a selected set of metrics.
Amsterdam, The Netherlands Amsterdam is the capital and most populous municipality of the Netherlands. The city is located in the province of North Holland in the west of the country. The metropolitan area comprises much of the northern part of the Randstad, one of the larger conurbations in Europe, with a population of approximately 8 million. As the commercial capital of the Netherlands and one of the top financial centres in Europe, Amsterdam is considered an alpha world city by the Globalization and World Cities (GaWC) study group. The Amsterdam Stock Exchange, the oldest stock exchange in the world, is located in the city centre. Amsterdam's main attractions, including its historic canals, the Rijksmuseum, the Van Gogh Museum, the Stedelijk Museum, Hermitage Amsterdam, the Anne Frank House, the Amsterdam Museum, its red-light district and its many cannabis coffee shops draw more than 5 million international visitors annually. The city is also well known for its nightlife and festival activity; several of its nightclubs are among the world's most famous. It is also one of the world's most multicultural cities, with at least 177 nationalities represented. Amsterdam is a hotspot for companies active in the global gaming industry, thanks to an outstanding digital infrastructure, healthy startups, and tech scenes flourish.